Digital Marketing Course

New Batch Starting from 21 Nov. 2023

Transform yourself from a novice to a digital marketing specialist with our best courses. Our unmatchable course contains useful modules in digital marketing. It includes SEO, SMM, PPC, Content Marketing, etc. With the knowledge of all its core concepts and basic training, you can become a perfect digital marketer. So, do you want to finish your digital marketing course at the best institute? Learn it from one of the best institutes, CodeSquadz. The unmatchable curriculum of our course is also one of the best factors to make our course a unique one.

Become industry-ready with the latest tools to enhance your digital marketing efforts. Moreover, we will teach you the correct method to improve the website ranking. Once you finish our digital marketing course, you will become eligible for our job assistance program. Do you know why people choose our online digital marketing courses? Because we believe in providing education to all. Thus, any graduate or post-graduate can enroll in our exclusive digital marketing course.

Know more about our Best Digital Marketing Course

We are a unique institute offering training for a digital marketing certification course. This certification is important as this is documentation of your skillset. In addition to this, our course has a special feature in which industry experts designed its curriculum. This curriculum includes the most important modules that every digital marketer must know. Those who want to learn this special form of marketing can enroll in our digital marketing course. We will provide you with the essential skills to form a dynamic online marketing strategy.

This course will also give you a comprehensive knowledge of the core concepts of digital marketing. Our online digital marketing courses are also available at a very affordable amount. Thus, we can fulfil our commitment to make online marketing education accessible to all. Learning digital marketing is a significant step to giving your career wings with our precise education. Thus, enroll in our digital marketing course and take a big leap in your career.

Job Roles after your Digital Marketing Course

Learning to create a dynamic digital marketing strategy is one of the best features of our online digital marketing courses. This will help you to become a reliable resource for a company. Following are the important positions that you get as a digital marketer:
 

1. Digital Marketing Executive or Specialist
2. Digital Analyst Executive or Sr. Executive
3. PPC/Google Ads/SEM Executive
4. Social Media Expert/Executive/Strategist
5. Content Marketer Specialist or Executive
6. SEO Executive/Specialist/Analyst
7. mCommerce Executive or Affiliate Marketer
8. Email Marketing or Lead Generation Executive

Fact Table: The digital marketing industry is booming and will be more than $350 billion in 2023, with the average salary of a digital marketer being 4.2 LPA (beginners).

Program Curriculum with Dynamic Marketing Strategies and Tools

Fundamentals of Marketing

• Journey from Traditional Marketing to Digital Marketing
• Future scope in digital marketing

Customer Centricity

• How are people going online?

What is digital marketing?

• What is marketing?
• What is digital?

How to do digital marketing?

• Awareness 
• Consideration
• The Process

SEO (Search Engine Optimization)

• On-page
• Off-page
• Technical SEO
• Multiple Factors to rank in SERPs
• Levels of SEO
• Sitemap 
• Robots.txt

SMO (Search Engine Marketing)

• Branding 
• How do algorithms work?
• SMO techniques 
• Use/ Importance of Tags

ORM (Online Reputation Management)

• Building Brand awareness 
• Effective GMB strategy

SEM (Search engine Marketing)

• Results on SERP Ads 
• Technical elements

SMM (Social Media Marketing)

• Paid Campaigns
• Overview of ad placements PPC

Email Marketing

• Commercial Marketing 
• Myths
• Process
• Benefits of email marketing

Affiliate Marketing

• How to do affiliate marketing?
• Affiliate Networks ( Domestic/ International )

Influencer Marketing

• Influencer Marketing Strategies 
• Management

Copywriting

• Overview 
• Why you must do Copywriting?

Copywriting vs content writing

• Understanding Difference

Content Marketing

• Creating of content 
• Distribution of content
• Types of content marketing and platforms
• Finding Your niche

Blog Creation

• Setup WordPress Blog
• Plugins 
• Optimization a Post 
• Settings

Analytics

• Google Analytics 
• Google Search Console (webmaster)
• Live Project Setup and Optimization

AdSense

• Basic criteria (Overview) to be eligible for Google AdSense

Google ads

• Setup 
• Ad optimization 
• Concepts of Paid Marketing 
• Google Tag Manager

Facebook ads

• Setup 
• Concepts 
• Ad's Image Creations

Video Marketing

• Basics of Creation of Videos 
• Optimization 
• How to shoot video for Advertisements

Automation Tools

• Hootsuite
• HubSpot, etc.

Google Certification

• Overview
• How to achieve a Google certificate from Google